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Strategic activity mapping for software architects May 25, 2025 On the role of Distinguished Engineer and CTO Mindset Apr 27, 2025 The future is bright Mar 30, 2025 Software Engineering is here to stay Mar 3, 2024 Some thoughts on recent RTO announcements Jun 22, 2023 Comparing AWS SQS, SNS, and Kinesis: A Technical Breakdown for Enterprise Developers Feb 11, 2023 Should today’s developers worry about AI code generators taking their jobs? Dec 11, 2022 Things to be Thankful for Nov 24, 2022 Book review: Clojure for the Brave and True Oct 2, 2022 Monolithic repository vs a monolith Aug 23, 2022 Scripting languages are tools for tying APIs together, not building complex systems Jun 8, 2022 There is no such thing as one grand unified full-stack programming language May 27, 2022 Most terrifying professional artifact May 14, 2022 Best practices for building a microservice architecture Apr 25, 2022 True identity verification should require a human Mar 16, 2020 On elephant graveyards Feb 15, 2020 TDWI 2019: Architecting Modern Big Data API Ecosystems May 30, 2019 Returning security back to the user Feb 2, 2019 Which AWS messaging and queuing service to use? Jan 25, 2019 Using Markov Chain Generator to create Donald Trump's state of union speech Jan 20, 2019 The religion of JavaScript Nov 26, 2018 Leaving Facebook and Twitter: here are the alternatives Mar 25, 2018 When politics and technology intersect Mar 24, 2018 TypeScript starts where JavaScript leaves off Aug 2, 2017 Node.js is a perfect enterprise application platform Jul 30, 2017 Rather than innovating Walmart bullies their tech vendors to leave AWS Jun 27, 2017 Architecting API ecosystems: my interview with Anthony Brovchenko of R. Culturi Jun 5, 2017 TDWI 2017, Chicago, IL: Architecting Modern Big Data API Ecosystems May 30, 2017 Apple’s recent announcements have been underwhelming Oct 29, 2016 Why I switched to Android and Google Project Fi and why should you Aug 28, 2016 Amazon Alexa is eating the retailers alive Jun 22, 2016 What can we learn from the last week's salesforce.com outage ? May 15, 2016 Why it makes perfect sense for Dropbox to leave AWS May 7, 2016 JEE in the cloud era: building application servers Apr 22, 2016 Managed IT is not the future of the cloud Apr 9, 2016 JavaScript as the language of the cloud Feb 20, 2016 OAuth 2.0: the protocol at the center of the universe Jan 1, 2016 Operations costs are the Achille's heel of NoSQL Nov 23, 2015 IT departments must transform in the face of the cloud revolution Nov 9, 2015 Banking Technology is in Dire Need of Standartization and Openness Sep 28, 2015 Top Ten Differences Between ActiveMQ and Amazon SQS Sep 5, 2015 We Live in a Mobile Device Notification Hell Aug 22, 2015 What Every College Computer Science Freshman Should Know Aug 14, 2015 The Three Myths About JavaScript Simplicity Jul 10, 2015 Book Review: "Shop Class As Soulcraft" By Matthew B. Crawford Jul 5, 2015 Your IT Department's Kodak Moment Jun 17, 2015 The longer the chain of responsibility the less likely there is anyone in the hierarchy who can actually accept it Jun 7, 2015 Smart IT Departments Own Their Business API and Take Ownership of Data Governance May 13, 2015 We Need a Cloud Version of Cassandra May 7, 2015 Building a Supercomputer in AWS: Is it even worth it ? Apr 13, 2015 Ordered Sets and Logs in Cassandra vs SQL Apr 8, 2015 Exploration of the Software Engineering as a Profession Apr 8, 2015 What can Evernote Teach Us About Enterprise App Architecture Apr 2, 2015 Why I am Tempted to Replace Cassandra With DynamoDB Nov 13, 2014 Infrastructure in the cloud vs on-premise Aug 25, 2014 Wall St. wakes up to underinvestment in OMS Aug 21, 2014 Cassandra: Lessons Learned Jun 6, 2014

Managed IT is not the future of the cloud

April 9, 2016

This article was originally published on my Cloud Power blog at Computerworld on November 10th, 2015

On October 21st, 2015, HP officially announced what many of us anticipated for months. After months of denials and flip-flopping they will shut down their HP Helion Public Cloud service. How does their SLA stack up against other cloud providers now ?

The problem with HP’s cloud strategy was simple:
In April 2015, Hilf told the New York Times. “We thought people would rent or buy computing from us. It turns out that it makes no sense for us to go head-to-head.”

HP offered a small subset of features cloud adopters look for. Their compute service offered a fraction of what AWS EC2 service does, at prices starting at 3-times those of EC2. Their relational database service never came out of public beta. Their storage services were pitiful compared to AWS storage options. They never offered any of the application-level services. Ultimately it was the lack of direction that undermined them:
It wasn’t a mistake to get into public cloud, but the failure came from keeping the product in beta so long and not being clear with a strategy that said why it was better, faster or cheaper than what was out there, Bartoletti said.

HP is a force to reckon with in the enterprise server market. For HP enterprise customers of today HP cloud may have made sense. It offered them a palatable transition to the cloud without giving up their investment into on-premise. Much like IBM in the 1980s and Microsoft in the 1990s, HP appealed to the C-suite. To paraphrase an old bit of wisdom, noone got fired from an enterprise IT department for picking HP.

Large enterprises of tomorrow are small start-ups of today. When they set out to build something they do not go to HP. They go to Google, AWS, or Azure. Each of these offer services that go beyond the basic compute and networking infrastructure. They do so in ways that appeal to application developers.

In a comment on my IT transformation post Twitter user @ejohnfel said the following:
Second, certainly old-timey IT has to get used to the idea of moving the whole operation into the cloud, the reality is, the cloud only dislocates the physical hardware, the power and cooling requirements.

That is the type of thinking about cloud computing that HP counted on. Networking, servers, storage, and relational databases are the basic building blocks of application infrastructure. They are important but what makes or breaks the cloud is a universe of APIs and services for building applications. IBM, another big player in the enterprise IT market, knows this.

The attraction of the public cloud is in the following:

  • Automation of all tasks and programmatic access to all capabilities of the platform

  • Server-less compute model, i.e. AWS Lambda, Heroku, Google App Engine, and to a certain extent Docker

  • Managed database products by use case: SQL, NoSQL, caching, analytics and warehousing

  • Managed data processing services such as queuing, map-reduce, streaming, etc.

  • Third party developer APIs such as Office 365, Salesforce, Google Apps, Evernote, Dropbox, etc.

  • Open analytics APIs such as AWS Machine Learning, IBM Watson, and similar products by Google and Microsoft.


Application developers want to build applications. They do not want to manage infrastructure or take part in IT red tape. Where HP cloud could not succeed is at appealing to developers. They did not offer application services. They did not make it easy for citizen developers to build applications without IT bureaucracy.

HP cloud failure is a lesson to all trying to build IaaS, PaaS and SaaS clouds for their customers. Managed IT is not the future. Server-less apps, APIs and algorithms are.